Renee Zhu



Renee is currently pursuing a BFA,
2026 in Graphic Design at Rhode
Island School of Design (RISD).
Previously @ Gensler.

She specializes in advertising,
branding, UI/UX, and large scale
enviornmental graphics design.


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CALERES/Stuart Weitzman Headquarters

Ongoing Project
Completed at Gensler

This large-scale project encompasses multiple components, including new wayfinding & signage systems, custom iconography, and window graphics.  

Troughout the project, our team drew inspiration from Caleres’ attention to craft and their iconic Star symbol — first introduced in 1885, which is reinterpreted across the new iconography system, window graphics, and used in various parts of the headquarters. 

View more work

Wayfinding Design


Our team proposed two wayfinding directions. The first system incorporates leather materials, paying homage to the brand’s long-standing tradition of handcrafted leather footwear. The second features a clean metal signage system accented with the brand’s signature purple, creating a sleek and modern look that reflects their timeless identity 


Icon Design